Do The Green Thing
is an environmental charity that uses Creativity vs Climate Change to inspire people to be more sustainable.
"Our latest campaign, in support of the WWF’s Earth Hour, involves creating 23 Posters with world-famous designers, artists and creatives, and publishing one a day from March 1st until Earth Hour on the 23rd."
Illustrator and world famous monsterist Pete Fowler wanted to inspire people to live a life less electrical with his poster.
“I was on a train recently and I noticed that every passenger had an electric device plugged in and I thought it was insane. Gadgets are great but oh my god we’re consuming so much power, let’s pull back a little bit. Synthesizers and audio equipment and all the wires that come out of them are great, but it’s also nice to show a world with acoustic sound and natural light. I think everyone should plug out their synth for an hour and strum an acoustic guitar.”